One of the most important things that you have to know when starting a blog is to not do what a lot of other people are doing. Yes, I hear your objection, why start a blog at all? Well, you probably didn’t ask yourself “Why should I not do this” when you were thinking about it. When you’re starting there’s no need for any of the more elaborate things. The reason is that you will only be starting out and therefore it’s just a matter of time before people figure out what you’re saying and what you’re doing.
This is why it’s very important to make sure that your blog has a clearly defined beginning, middle, and end. By starting your blog with a strong introduction and a clear goal in mind you will be able to quickly build the content around that. However, do not forget to leave some room for discussion or even for conflict. If people don’t know what to do when they read your introductory paragraph then the whole post probably won’t make much sense.
The next thing that you should probably not do when starting a blog is to go off on a tangent. For example, if what you’re trying to say is that you will sell your products, then don’t go on and talk about some affiliate program that you’re with or about how awesome Amazon is or anything else that doesn’t relate to what you’re trying to get across. That would be considered spam and you could get into trouble. Instead, stick to the subject of your article and make sure that people understand what you’re trying to say. Also, try to keep your blog posts short, sweet, and relevant.
The last thing that you want to steer clear of when starting a blog is blatant self-promotion. You don’t want to come off as someone more than willing to sell you a product. If you have any doubts whatsoever as to what you’re talking about, then you shouldn’t be blogging about it. Stick with things that are directly related to your blog topic and make sure that there is clear ownership of those products. This goes back to not advertising in the first place. Just because you have a product that you make doesn’t mean you can start trying to sell it to everyone you know without them knowing about it.
Finally, the final thing that you don’t want to do when starting a blog is to act like you’re an online expert. If you do this, you’ll come off as nothing more than a salesperson. Bloggers are by their nature great marketers of information and they don’t want to ruin that aspect of themselves. Stay away from marketing your blog in this fashion.
If you follow these four tips, you’ll find that you’re starting a blog will be much smoother than if you follow the previous three tips. When you get your domain name, you’ll need to purchase your hosting so that you can view your blog. It’s pretty easy if you know where to look, but this can be a bit confusing for those that don’t. The bottom line is that what should you not do when starting a blog is to start an article marketing campaign right off the bat.